Over the past several weeks I have given interview training workshops to business professionals from all walks of life, and one of the most interesting and difficult questions for them to answer was how to describe the “value” they bring to an organization. They might have had an answer in their heads, but they stumbled when they were challenged to give a response out loud.
Even though it might seem obvious that you know what you do and how you do it, my point is that you need to be able to talk about it out loud. You need to be able to describe what you do and offer examples of your work so the interviewer can formulate an idea of whether or not your skills and experience are the correct match for the job in question.
This means you need to practice. It means you need to take a hard look at your resume and pull out two or three examples of work you’ve done in the past and be able to describe fluidly what each of those jobs entailed and why your work was effective and successful.
This effectiveness and success is otherwise referred to as “value,” and while I agree wholeheartedly it’s a term that can seem de-humanizing and make you feel like you’re a cog in a wheel, the reality is that every employer wants some sort of proof of value. They want to know how and why you’re going to succeed.
You know that you add tremendous value to an organization. All you need to do is practice describing that value.